Over the last years, startups in LatAm lived their first significant boom, with an innovation environment never seen before​. Now they are experiencing their first real down cycle​.

This rollercoaster ride requires from startups a much earlier path to profitability. If, before, was ​all about growth, the current dilemma is ​how to balance growth and profitability​. The following study is a comprehensive investigation of the current context of startups in LatAm and what to expect next.

CONTEXT

The rollercoaster ride

Over the last years, LatAm startups underwent their first significant venture capital boom

An innovation environment never seen before and an abundance of capital flow in the region

34

Unicorns

2021

vs.
9 in 2018

USD

18 bn

invested in

2021

vs.
USD 3 bn in 2018


Over the last years, LatAm startups underwent their first significant venture capital boom

An innovation environment never seen before and an abundance of capital flow in the region

Source: LABS, SlingHub


And now they are experiencing their first real down cycle


The volume of capital dropped and the loss in value amplified

-30%

value markdown on selected VC Fund portfolios

33%

of startups had a down round ​

-51%

less VC funding volume between 2021 and 2022​

Source: Capital IQ, Valor – Pipeline, SlingHub McKinsey LatAm Startup Study (2023)

Research

McKinsey study

We conducted a ​ comprehensive study to better understand the context of this ecosystem

~200

Top Startups in LatAm surveyed

~30

Market leaders interviewed

300+

Startup employees surveyed

300+

STEM students surveyed

8

Countries covered

15+

Different industries

INSIGHTS

Key dimensions

We grouped the main insights into

4 dimensions

Funding sources are diversifying as a shortage of capital is expected; the VC - startup relationship is evolving.

Startups continue to grow at a fast pace and "test and learn" is in the core of their strategy.

We grouped the main insights into

4 dimensions

The current dilemma is to balance growth and profitability; cost efficiency focuses on 3 key levers

Employee value proposition is going through a reality check and there is a mismatch in expectations on reasons why to work in a startup.

CLOSING

Looking forward


It's time to ...

REVIEW +

It's time to review startups value prop and ​ strengthen culture

RECALIBRATE +

It's time to recalibrate strategic decision balancing growth and profitability without losing focus

REWIRE +

It's time to rewire founder-investor relationship and define timely funding strategy

Review

It's time to rewire founder-investor relationship and define timely funding strategy

It's time to review startups value prop and strengthen culture

RECALIBRATE

It's time to recalibrate strategic decision to balance growth and profitability without losing focus

It's time to recalibrate strategic decision balancing growth and profitability without losing focus

REWIRE

It's time to rewire founder-investor relationship and define timely funding strategy

It's time to rewire founder-investor relationship and define timely funding strategy

And there is a silver lining about down cycles:

A great vintage wave of talent and entrepreneurs

1998 - 2002

Social media

Dotcom bubble and crash

2007 - 2008

Shared economy

Financial Crisis

2022-2023

Future

Authors

Marina

Mansur

Partner

Heitor Martins

Senior Partner

Yran Dias

Senior Partner

Luiz Lima

Partner

Santiago Carbonell

Partner

Carolina Gracia

Associate Partner

Ranyer Soares

Engagement Manager

Bruna Del Negro

Engagement Manager

Ligia Azevedo

Associate

Bruno Longo

Associate

Yasmin Melo

Business Analyst

Bruno Palmeira

Business Analyst

Contributors

Bruna Losada

​ Engagement Manager

Guilherme Franzoni

Engagement Manager

Daniel Yamada

​ Engagement Manager

Luisa Moschioni

Fellow Associate

Mariantonia Rojas

Associate

Juanita Ferrer

Analyst

Know more about ​

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